Copyright: ©1995 MapInfo Corp., Troy, NY, all rights reserved


Contents


Introduction
Welcome to the MapInfo Electronic Data Catalog!                  Available Data:

You've just experienced a colorful and dramatic way of representing your data using the Data Map feature. Mapping is revolutionizing the way your colleagues are analyzing and presenting their data. And now you have the opportunity to do the same.  Aside from the maps and demographic data already included with Microsoft® Excel and Office, MapInfo offers other exciting products to help you become a mapping expert. They're all designed to help you create the maps that are exactly right for your business needs. (And have some fun doing it!) Click the buttons to the right to learn more.

© 1995 MapInfo Corporation. All rights reserved. MapInfo and MapBasic are registered trademarks of MapInfo Corporation. All other marks are the property of their respective owners.


What is Desktop Mapping
Desktop mapping software provides an exciting way to see and analyze business information using geography. Why geography? Because businesses spend a lot of time collecting data and compiling statistics on everything from demographics to customer accounts to locations and sales, and 90% of this data has a geographic component.

Desktop mapping software, such as MapInfo® for Windows™, provides powerful tools that let you analyze data through geography. These tools let you ask questions of your data, such as "What if...?", and the resulting maps let you immediately see the real meaning of data, without juggling numbers. How effective are your direct marketing campaigns? Why are some sales offices more productive than others? Are your offices located where they should be? These sophisticated analyses and much more can be done with desktop mapping. Find out why many Fortune 500 companies have turned to the incredible power of MapInfo and desktop mapping for business analysis. Call us at:

(800) 488-3552 (U.S. only)

(518) 285-7110 (International)


About MapInfo
MapInfo means desktop mapping innovation, and our flagship product MapInfo® for Windows™ is the industry leader. Founded in 1985 in Troy, NY, MapInfo has grown into a global corporation with distribution in more than 58 countries from the Pacific Rim to the European continent. MapInfo is available in more than a dozen languages. We have a worldwide network of Qualified Partners who create custom applications for virtually every business need, and we offer the most extensive line of maps and demographic data. Our complete desktop mapping solutions include mapping software, data, technical support, training, and consulting expertise.

MapInfo Corporation

One Global View

Troy, New York 12180-8399

U.S.A.

(800) 488-3552 (U.S. only)

(518) 285-7110 (International)


How to Order
For the latest information on product availability and pricing, visit the MapInfo forum on the Microsoft Network.

Purchase and download from the Microsoft Network!

You can purchase and download products right from the MapInfo Forum on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, simply click on the msn. button to go directly to the MapInfo Forum. It's easy and convenient.

Also available on CD-ROM!

To purchase products on CD-ROM, fax or call us. To fax us, simply click the Fax button, print and fill out the form we've provided for you. Or call us at (800) 488-3552 (U.S. only) or (518) 285-7110 (International).


MapInfo for Windows
MapInfo® for Windows™

MapInfo for Windows was the first Windows-based desktop mapping software and remains the industry leader. It is a powerful, full-featured product complete with a relational database engine, easy-to-use graphical interface and an extensive array of analysis and presentation tools. In addition, MapInfo Corporation offers MapBasic for Windows, a programming language and application development environment that allows users to automate and customize MapInfo to create specific mapping solutions.

MapInfo for Windows is the choice of more than 150,000 users worldwide. They all benefit from MapInfo's state-of-the-art technology, outstanding maps and data products, and expert technical support, training, and consulting services. For more information about MapInfo or MapBasic for Windows, call us at:

(800) 488-3552 (U.S. only)

(518) 285-7110 (International)


Fax Order Form
 Print and FAX To MapInfo at (518) 285-7440 (U.S.)

DESCRIPTION	|  QTY	|     REGION	|	UNIT PRICE	|	TOTAL

Mapplets	|	|	|	$89.95 / Complete Set	|

Mastering Data Map	|	|	N/A	|	Free with $20 purchase	|

Great Maps!	|	|	N/A	|	$9.95	|

Demographic Viewer	|	|	N/A	|	$29.95	|

Marketing Savvy	|	|	N/A	|	$29.95	|

Territory Builder	|	|	N/A	|	$29.95	|

ZIP Code® Boundaries	|	|	|	Call for pricing	|

County Boundaries	|	|  Entire U.S.	|	Free with $20 purchase	|

CA, NY, TX, CT, IL, MA, MD, GA. residents add appropriate tax.	|	ADD SALES TAX	|

UPS Blue $7; UPS Overnight $35; Canada $7; Other countries $35	|	ADD SHIPPING	|

|	TOTAL	|

Name	Title	       Phone

Company	       Fax

Address  (No P.O. boxes, please)	       e-mail address

City	State/Province	ZIP/Postal Code	Country

Method of Payment (Sorry, we cannot bill you):  · Visa    · MasterCard    · Amex

Account Number 	Expiration

Name on Card	Billing address on card

To help us create new and better data products, please answer these questions:

Have you ordered from MapInfo before?    · Yes   · No

Would you like to receive additional information on MapInfo products? · Yes  · No

Are you purchasing data for home or office use?   · Home   · Office

Which industry is your business in?  (Select one):

•  ADVERTISING	•  GOV'T FEDERAL/NATIONAL	•  REAL ESTATE
•  Publications	•  Military/Defense	•  RETAIL
•  Radio/TV	•  GOV'T STATE/PROVINCE	•  SERVICES
•  BANKING	•  GOV'T LOCAL/MUNICIPAL	•  TELECOMMUNICATIONS
•  EDUCATION	•  Police/Fire/911	•  TRANSPORTATION
•  ENVIRONMENTAL	•  HEALTHCARE	•  UTILITIES
•  Agriculture	•  INSURANCE	•  Electrical
•  Forestry	•  MANUFACTURING	•  Oil & Gas
•  FINANCE	•  NON-PROFIT	• OTHER:
What other data products would you find useful?	  (Source: 03158)

Fax the first page to MapInfo at (518) 285-7440    (U.S.)

International Regions:

International Mapplets and Regions are being developed. For the latest information on product availability and pricing, visit the MapInfo Forum on the Microsoft Network.

Prices are subject to change without notice.


Demographic Viewer

Trend analysis. Market segmentation. Target Marketing. Marketers (and even non-marketers) who need to define, analyze and target specific markets need the Demographic Viewer. Overlay different demographic data sets in intelligent ways to create sophisticated maps that profile a specific market segment. For instance, if you want to market an expensive automobile, you might want to create a map showing where upper income populations with disposable income are. You'll instantly see where potential customers are or where to place your next site. Demographic Viewer comes with county-level statistics for the entire U.S. If you'd like a more precise level of detail or different geographies all together, check out our Other Data Products in this catalog.

You can purchase the Demographic Viewer on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum. For more details and other options, click here to go to the How to Order screen.


Marketing Savvy

Where are your marketing programs working and where do they need help? Find the answers with this interactive tutorial which guides you through case studies that analyze marketing effectiveness. You will learn how to use the Data Map feature to track marketing campaigns by mapping leads for each area (state, county, etc.) and the resulting response rates using pie or bar charts. Eliminate guess work in your planning. Avoid low response areas. Marketing Savvy is the marketing professional's handiest tool.

You can purchase Marketing Savvy on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum. For more details and other options, click here to go to the How to Order screen.


Other Data Products
Data -- maps, demographics, your business data -- is the foundation of any mapping application. MapInfo offers the most extensive array and highest quality data products available today, offering hundreds of comprehensive data sets. Maps from around the world. ZIP Codes®. Postal Codes. Demographic information, too -- a vast storehouse of facts and figures, providing the depth you need to correlate and analyze your organization's data more effectively.
Haven't found what you're looking for yet?  For more information, check the MapInfo Forum on the Microsoft Network or contact MapInfo at:

(800) 488-3552 (U.S. only)

(518) 285-7110 (International)


Territory Builder

Territory management is a science that requires constant analysis. Territory Builder takes the guesswork out of precisely aligning sales, service, support or other territories. Define your regions by combining boundaries (i.e. countries, states, postal codes). Perform "what if" analysis to determine the best configuration. Territory Builder adds up or averages your business' figures for each area, and then shades the map using the results. You can compare different scenarios, analyze territory effectiveness, and manage your resources more efficiently.

You can purchase Territory Builder on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum. For more details and other options, click here to go to the How to Order screen.


MapEnhancers

MapEnhancers annotate your map with "paper map" quality details. See major rivers, additional highways, special landmarks and buildings, schools and universities, hospitals, and more, all displayed on a map along with your data. Current offerings and pricing are detailed on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum.


Great Maps
Great Maps!

"A picture is worth a thousand words."  Maps have meaning and if you want your maps to have impact, then find out how Great Maps! can help you drive your point home. By teaching you basic design principles, this tutorial provides you with the tools to quickly and painlessly make colorful, professional looking maps that powerfully relay the meaning behind your data. With Great Maps!, you'll be creating effective maps in no time!
You can purchase Great Maps!  on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum. For more details and other options, click here to go to the How to Order screen.


Mastering Data Map

Take full advantage of the Data Map feature. To help you get up and running quickly, we are offering this free, step-by-step tutorial -- perfect for those of you who are new to mapping. You'll also learn a few tips about embedding maps in other Microsoft applications. With this companion to Data Map, you'll soon discover that there's no limit to what you can do with maps.
You can order Mastering Data Map on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum. For more details and other options, click here to go to the How to Order screen.


Mapplications
           Available Mapplets

These custom applications and tutorials are perfect for honing your mapping skills, increasing your analytical power, and getting instant, customized results in the form of clear, meaningful maps. Mapplets offer detailed demographic data, the option to use your own data, and your choice of regions. Click the buttons to the right to learn more. Together, these applications provide a diverse yet easy-to-use suite of presentation mapping solutions!


Fun Pack Places

Taking a trip? Planning a road rally? Just dying to find the nearest golf course? Fun Pack Places remind you to have fun. Look for destinations like national parks, wineries and amusement parks. You'll see the important information about each location: address and telephone, hours of operation, and rates. Fun Pack Places are available by region. Current offerings and pricing are detailed on the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum.


Distribution
Located Near You

MapInfo and our qualified partners and distributors have offices around the world. Contact MapInfo for the office nearest you.

Argentina	Costa Rica	India	Netherlands	South Africa
Australia	Czech Republic	Indonesia	New Zealand	Spain
Austria	Cyprus	Ireland	Norway	Sweden
Barbados	Denmark	Israel	Papua New Guinea	Switzerland
Belgium	Ecuador	Italy	Philippines	Taiwan
Bermuda	Ethiopia	Jamaica	Poland	Thailand
Brazil	Finland	Japan	Portugal	USA
Bulgaria	France	Kenya	Rumania	Uruguay
Canada	Germany	Korea	Russia	United Kingdom
Chile	Greece	Malaysia	Saudi Arabia	Venezuela
China	Hong Kong	Mexico	Slovakia
Columbia	Hungary	Morocco	Slovenia


ZIP Codes
ZIP Codes®

You can order 5-digit ZIP Code boundary maps. For information on product availability and pricing, visit the MapInfo Forum on the Microsoft network.


County Boundaries

You can order County Boundaries free (with other purchase) from the Microsoft Network. If you are running Windows 95 and have installed the Microsoft Network, click here to go to the MapInfo Forum. For more details and other options, click here to go to the How to Order screen.


Unable to connect

Could not automatically establish a connection to the Microsoft Network.

Once you have manually established a connection to the Microsoft Network, visit the MapInfo Forum by using the Go word MapInfo.